The gist of this commercial is that 36.8% of Japanese Salarymen have been forced to sleep on their feet on trains at some point in their life. In most countries, this would be some kind of political advertisement, making people demand an improvement in their life conditions – through higher-capacity trains perhaps, or more effective express bus service. In Japan, it’s a coffee commercial.
(It is hard to criticize public transit, since it is always on time and the trains really can’t run much more than they already do. During peak usage hours, however, it is inhumane to the elderly, most of whom are left teetering on their two feet while maji-yabai girls run to grab whatever seats they can get)